When it comes to building a new website for your business, it’s essential that you select a platform what offers a robust foundation for your business and marketing needs. This is exactly what makes WordPress the perfect choice. WordPress is a Content Management System (CMS) that enables developers to quickly edit and get your site ready in a very short period of time. Despite being considered as a platform for ‘blogging’, WordPress is robust enough to power large websites too. Of all the websites on the internet, 30% of them are powered by WordPress.
Here are 5 reasons why WordPress is preferred by businesses globally:
- Open source: One of the main reasons why WordPress is preferred is because of its open source nature. Developers have access to all the files and the code and customize your website with new customized features as per your business requirements.
- Built-in blog support: At its core, WordPress started as a blogging platform. To this day, blogging is one of the key benefits of WordPress. The blog setup using WordPress is one of the best architectures making it easy to manage. Categories and tags can be very easily managed.
- WordPress is great for SEO: WordPress is SEO ready. It is easy to set up for search engines and easy to set up permalinks. These help you customize the URLs for each page. It has ready plugins for SEO that can help in digital marketing efforts.
- WordPress is highly secure – despite the rumours: Although any technology is not 100% hack-proof, WordPress maintains the highest level of security and keeps rolling security updates on a regular basis.
- WordPress makes it easy to grow your business: One of the best features of WordPress is that you can add features with the help of plug-ins. Whenever you think of specific functions to add to your website – there’s sure to be a plug-in for it.
Well, WordPress can also be easily customized to suit your business requirements!
