Advances in technology has helped transform a number of industrial sectors. No brand or business today can deny the benefits of technology for business growth, operational efficiency or marketing, etc. Big Data, Fibre Optics, Drones, AI, and other upcoming technologies have completely revolutionized how businesses usually work.
Here’s how:
Big Data
One of the most disruptive technologies of the decade, Big Data has transformed a number of industries. Banks and other organizations use big data to understand consumer behavior and to serve customers better. It also helps manage resources better and enable managers to make informed decisions based on data rather than assumptions. Shopping trends can now be analyzed and are more predictable to enable retailers to make better recommendations to customers. It helps advertisers to target customers more effectively by analyzing patterns and predictions.
Drones
Drones are being used more and more in industries today. They have become more than recreational toys and find applications in delivery mechanisms for remote locations where human reach is not possible. Online shopping giant Amazon uses drones for delivery. Sometimes drones are used in large warehouses for monitoring. Some drones are used by farmers to detect pests and diseases in crops. Finally, some drones are used creatively for entertainment too!
Image recognition
Image recognition is used for facial recognition, surveillance, video analysis, driverless vehicles, augmented reality (AR), etc. For example, in the fashion industry, there are now apps that can capture images of people and give more information about the clothes those people are wearing. This enables them to make a decision of purchasing from the online store.
Virtual Reality (VR)
Virtual Reality is used in various ways. In the real estate industry – VR is used to show potential clients the premises of the properties. They can literally walk through every aspect of the home and ‘see’ how the property looks. Fashion stores use virtual ‘try-ons’ to allow people to try the clothes they are actually wearing. Some VR apps make workouts fun and the fitness industry has seen many benefits from such applications.
Technology has always been a game-changer and many industries have seen a revolution due to the adoption of these trending and upcoming technologies. In a world where speed in business is crucial, technology makes it possible to work at the speed of thought! It’s just a matter of time when real-time will be a norm.
